Rita’s Italian Ice Levels Up Its Iconic Gelati with New Gelati Sundae

Rita’s Italian Ice & Frozen Custard, the largest Italian Ice concept in the world, is giving its most-loved treat a delicious upgrade. Introducing the new Gelati Sundae, a limited-time lineup that transforms Rita’s iconic Gelati into a fully loaded, layered dessert experience—available at participating locations starting today, Monday, April 6.

Meet the New Gelati Sundae Lineup:

• Strawberry Shortcake – Vanilla Italian Ice layered with strawberry topping and Vanilla Frozen Custard, finished with crunchy vanilla wafers for a nostalgic twist.
• Bear-y Sweet – Cotton Candy Italian Ice layered with gummy bears and Vanilla Frozen Custard, topped with rainbow sprinkles for a colorful, candy-inspired treat.
• Wild ChocoCherry – Bold Wild Black Cherry Italian Ice layered with rich Chocolate Frozen Custard, hot fudge and chocolate chips for the ultimate indulgence.

“With our new Gelati Sundaes, we’re building on what guests already love most about Rita’s and taking it even further,” said Carmela Hughley, Senior Vice President of Marketing Insights and Innovation at Rita’s Italian Ice & Frozen Custard. “It’s an even more flavor-packed way to enjoy our iconic Gelati—perfect for anyone looking to treat themselves to something a little extra.”